Language and Messaging Guide for United States Indo-Pacific Command (USINDOPACOM)
Introduction
This guide outlines key aspects of communicating effectively with USINDOPACOM. It provides instructions on referring to the command, understanding their preferred phrases and terminology, and adapting our communication style to resonate with their unique culture and priorities.
Command Overview
USINDOPACOM is responsible for all U.S. military activities in the Indo-Pacific, covering 36 nations and more than 50% of the world’s population. Its mission emphasizes promoting security cooperation, deterring aggression, and, if necessary, fighting to win to uphold a free and open Indo-Pacific.
Communication Style
USINDOPACOM’s communication style is predominantly formal and authoritative, highlighted by:
- Tone: Formal – This section emphasizes a respectful and professional tone, recognizing the strategic and global significance of the command’s responsibilities.
- Perspective: Third-person – Guides narrative perspective usage, emphasizing an objective, external viewpoint on operations and activities.
- Language Precision: - Focuses on accurate, clear language to avoid misunderstandings, given the complex and diverse nature of military operations.
- Visual Representation: Advises on utilizing visuals that accurately reflect military readiness, honor, and the diverse Indo-Pacific region while avoiding stereotypes.
Preferred Terminology and Phrases
Key terms and phrases include:
- Freedom of Navigation: The principle of allowing ships to pass through territorial waters, central to ensuring a free and open Indo-Pacific.
- AOR (Area of Responsibility): Refers to the specific geographic area under USINDOPACOM’s jurisdiction, emphasizing its strategic significance.
- Allies and Partners: Commonly used to refer to nations and forces working cooperatively with USINDOPACOM, underlining the importance of collaborative defense efforts.
- Integrated Deterrence: A core strategic concept focusing on using a mix of capabilities, domains, and the U.S. network of alliances to deter aggression.
- Operational Readiness: Highlights the state of being prepared for combat, reflecting USINDOPACOM’s perpetual focus on mission capability.
Key Snippets from Official Documents
- Posture Statement 2023: “Seize the Initiative is USINDOPACOM’s approach to implement the NDS and accomplish our defense priorities.”
Leadership Language
- Admiral John C. Aquilino, Commander: Frequently emphasizes the importance of a “free and open Indo-Pacific” and “integrated deterrence.”
- Lieutenant General Stephen D. Sklenka, Deputy Commander: Prioritizes “partnership” and “ally engagement” in communications.
- Major General Joshua M. Rudd, Chief of Staff: Focuses on “operational readiness” and “force capability.”
- Fleet Master Chief David Isom, Senior Enlisted Leader: Uses phrases related to “sailor welfare” and “joint force collaboration.”
Adapting Your Communication
- When referring to the command: Emphasize USINDOPACOM’s role in ensuring regional peace and security through precise language and formal tone.
- Incorporating preferred terminology: Utilize key terms to underscore USINDOPACOM’s strategic initiatives and collaborative efforts within the Indo-Pacific.
- Emulating the command’s tone: Adopt a tone of respect, professionalism, and authority to align with USINDOPACOM’s communication style.
Conclusion
Understanding and implementing targeted language and messaging strategies when engaging with USINDOPACOM enhances communication effectiveness and fosters stronger relationships. By aligning with the command’s preferences, we contribute to the broader mission of ensuring a stable, secure, and free Indo-Pacific region.
This guide is a dynamic document and may be updated as USINDOPACOM’s strategic priorities and leadership evolve. Always refer to the latest version for the most current guidance.